October 21 to 23, 2011

UC Berkeley, California

A culmination of the brightest Drupal minds in the technology hub of the world


Finding Your Drupal Niche

Have you noticed a couple of interesting phenomenon lately?

1. The most well-known companies in Drupal are specialists in a Drupal niche (training, support, hosting, seo, government, education, security, "big" sites, "micro" sites, theming, etc.)
2. The two companies that Acquia acquired just before Drupalcon London were both specialist companies (GVS = Drupal security; Cyrve = Drupal migrations)
3. The companies that have raised outside capital (venture or angel) in the Drupal community are niche product companies (Acquia, Commerce Guys, etc.)

Do you see a pattern?

In Drupal, as many business communities before, the companies that thrive are the ones that carefully carve very specific niches for themselves. And, it's not too late for you to build your very own Drupal niche! Find out how to discover the niche that is right for you and why...

Niche businesses are very, very lucrative! I'll explain why and how you can make money, help the community, and still have a soul. (honest!)

As an added bonus, I promise to deliver to every attendee a list of 100 possible, as of yet untapped, highly-profitable niches in the Drupal community that are just waiting for some enterprising young company to capture.

Ben Finklea is the founder and CEO of Volacci, the Drupal SEO Company.